With extraordinary natural beauties, Bolivia is one of the most wild and adventurous countries in South America. Height lovers find incomparable adventures in their rough snowy peaks. Different routes of several days long descend from the Andes to the Amazon through ancient Inca roads.

On the other hand, Bolivia is the expression of the revalorization of pre-Columbian cultures and the ability of natives to show the ethnographic patrimonial richness and ecological biodiversity present throughout the national territory. One of the richest tourism resources in the world, Bolivia has 32 ethnic groups with lively expressions of its cultural diversity, 1340 tourist attractions throughout the country, 300 archaeological sites, 66 of the 112 existing ecosystems (among the 8 countries with the highest Biodiversity of the world) 31 protected areas in National Parks, Reserves, Biological Stations and Wildlife Sanctuaries. There are colonial churches and Jesuit missions of the 18th century, declared a "cultural heritage" of Humanity by UNESCO, natural resources also declared as "cultural heritage" of Humanity by UNESCO.

Some examples: the “Salar de Uyuni”, the world's largest salt flat, located in the Potosi region, and the “Titicaca”, the highest navigable lake in the world and also a beautiful and much-venerated sacred place that lies on the border between Peru and Bolivia, near Copacabana.